Build the Community of Your Crypto Project from the Bottom up with Product Hunt

Rodrigo Cardenete
Rodrigo Cardenete
Founder at BUNCH
BUNCH Guides
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Crypto and Blockchain
Last Update:
July 5, 2024

Product Hunt Defined

Product Hunt is the fast-growing product discovery portal which highlights the hottest product launches in the tech space. Today, it is the go-to place for tech enthusiasts, early adopters, developers, and hardcore users who want to explore new products and, more than often, early bird discounts and promos. Product Hunt daily curates apps, gadgets, plug-ins, and digital platforms from industries like productivity, entertainment, and lifestyle. Your blockchain project will greatly take advantage of Product Hunt’s credibility.

Product Hunt is a new way of attracting early adopters. It is the only platform for finding new gems in the tech world. Its traffic has grown 50% each month for the last 12 months. It drives 2 million visits on the products featured on its leaderboard, the place to discover, learn, and get your product launched.

Getting featured on Product Hunt is a great way to kick-start a product — especially for new app developers or entrepreneurs with a hot new piece of tech product.

Product Hunt from Past to Present

Product Hunt started as an email list on November 2013 until it announced that it was being supported by Y Combinator, a popular incubator from California funding the early stage of tech startups. Y Combinator helps launch and invests in a large number of startups twice a year.

The first version of Product Hunt was being established in 2013 while also developing a strong community for a new version of Product Hunt. In 2014, the company raised $6.1 million for its significant round of venture capital financing. In 2017, it launched Ship, a suite of tools for makers to generate demand for the products they create. It also released Sip in 2018, a new tech news aggregator app to deliver daily tech and news stories through their mobile app.

Product Hunt in Action

1.  The first step is to apply your product. Any project can be applied and it will be curated by Product Hunt’s curation team. Applying does not guarantee that your product will be featured because the competition is tough. Product Hunt promotes only those feature-worthy products so they favor products with certain standards, strong identity, growth potential, and impact.

2.  Once selected, Product Hunt will publish the product in their email list which is very popular until today.

3.  Look after the upvotes. The Product Hunt community upvotes products they like and find useful, so it’s extremely important to build something extraordinary and communicate its value very well to the world.

Meet the Extraordinary

Product Hunt has a high-standard community which is composed of the following:

Founders
Early adopters
Developers

Incubators
Media


It’s a huge advantage once your blockchain project is exposed to these kinds of community.

Product Hunt Features That Make You Stand Out in the Crypto Space

Product Hunt is relevant to product launches. When you schedule your blockchain project’s marketing events, add Product Hunt to the list of the most important online launches because being featured in Product Hunt signifies that your crypto project is competitive enough to handle the intricate process of getting in.

Product Hunt guarantees direct exposure to thousands and millions of trend hunters and tech experts who are honest about their feedback and genuinely help you improve your product.

About the Author

Rodrigo Cardenete
Rodrigo Cardenete
Founder at BUNCH

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